The Two Types of Measurements
When setting up size recommendations, it's crucial to understand the difference between body measurements and product (garment) measurements. Using the wrong type will result in incorrect recommendations.
Body Measurements
Body measurements are taken directly from a person's body. These are what SmartSize collects from your customers.
Examples:
Chest/Bust: Circumference around the fullest part of the chest
Waist: Circumference around the natural waistline
Hip: Circumference around the fullest part of the hips
Underbust: Circumference directly under the bust
Characteristics:
Measured directly on the body
Consistent regardless of clothing style or fit
What customers typically know (or can measure)
Product/Garment Measurements
Product measurements (also called garment measurements) are taken from the actual clothing item laid flat or stretched. These vary based on the intended fit of the garment.
Examples:
Chest width: Across the garment from armpit to armpit
Garment length: From shoulder to hem
Sleeve length: From shoulder seam to cuff
Characteristics:
Measured from the finished garment
Include ease (extra room for comfort and fit style)
Vary based on fit style (slim, regular, relaxed)
Which Should You Use in SmartSize?
SmartSize expects body measurements.
When customers go through the quiz, SmartSize predicts or collects their body measurements. Your size chart should specify the body measurement ranges that each size accommodates.
How to Think About It:
Ask yourself: "A customer with a body chest measurement of X cm would fit into Size M."
NOT: "Size M has a garment chest measurement of X cm."
Converting Garment Measurements to Body Measurements
If your existing size charts show garment measurements, you'll need to convert them to body measurements. Here's a general approach:
For circumference measurements (chest, waist, hip):
Take the garment flat measurement
Double it (to get circumference)
Subtract the ease (typically 5-15 cm depending on fit style):
Slim fit: subtract 2-5 cm
Regular fit: subtract 5-10 cm
Relaxed/oversized: subtract 10-20 cm
Example:
If a Medium shirt has a flat chest measurement of 52 cm:
Circumference = 52 Γ 2 = 104 cm
For regular fit, subtract ~8 cm ease
Body chest range = ~96 cm
Working with Brand Size Charts
Many brands provide size charts with body measurements already - especially in their "How to Measure" or "Size Guide" sections. Look for size charts that say things like:
"To fit body measurements"
"Based on body size"
"Customer measurements"
These are ready to use directly in SmartSize.
Using Ranges (Min/Max)
SmartSize uses measurement ranges rather than single values. For each size, you specify:
Minimum: The smallest body measurement that fits this size
Maximum: The largest body measurement that fits this size
This allows for:
Overlap between sizes (some customers may fit multiple sizes)
Clear boundaries for recommendation logic
Handling the natural variation in body shapes
Best Practices
Verify your source: Confirm whether your size chart shows body or garment measurements before entering data
Test recommendations: After setting up, test with known body measurements to verify results make sense
Consider overlap: Size ranges can (and often should) overlap slightly for customers between sizes
Document your source: Keep notes on where your size data came from for future reference
